
My experience
Over the last 7 years, I've moved the needle for 100+ innovative brands, including:
I leverage extensive research and cross-functional collaboration to build strategies, lead content production, and direct creative asset design. My content looks good, provides value, and drives business growth.
My feedback
"Christa's wealth of knowledge and experience has been of tremendous value. Her natural proactivity has made her a top contributor to our GTM strategy and creative approaches."
Greg Cabrera, Executive Creative Director
"Christa is self-directed and reliable. Most impressive about her performance is her commitment to mastering content and understanding the business. She is a true talent."
Jeff Gangemi, Senior Manager of Digital Growth Strategy
"A collaborative marketer, Christa brings a spirit of teamwork and discovery to her work. She shows up every day ready to contribute. A truly excellent coworker and key player."
David Campbell, Creative Director
"One of my favorite parts of this project has been meeting and working with Christa. Her expertise and enthusiasm have been instrumental to success and her leadership has shined."
Lauren McConnell, Program Manager
My favorite projects
Jira Work Management Guides
Strategy | Design Direction | Copy
Trellix Website and Assets
GTM & Content Strategy
Inclusive Language Guide for Your Content
Strategy | Copy
The 3 Documents You Need for a More Effective Content Marketing Strategy
Strategy | Copy
What's Your Holiday Music Playlist?
Strategy | Design Direction | Copy
6 Steps for Planning an Effective Team Training Event
Strategy | Copy
Potential Roadblocks to Staying Healthy This Season
Design Direction | Copy
9 Tips to Organise Your Best User Conference Yet
Strategy | Copy
6 Strategies You Can Use Today to Increase Event Attendance
Strategy | Copy
American Sleep Association Website
Strategy | Content Optimizations